Global PR Event 2018, LA
We invited and accompanied ELLE’s beauty director to the brand’s LA event, including a 3-day tour with the brand and a sit-down exclusive interview with founder, following the brand’s new launch coverage on ELLE magazine and online platforms.
PR Service from 2018 – present
Be Influential provides a complete scope of PR services in China for GLAMGLOW, including monthly PR products, seeding, and pitching topics to selected online media and print magazines. This is followed by coverage, exposure, media relations, regular media visits, event support, and a monthly PR report.
Social Media Community management 2016 – 2017
Be Influential set up and managed the official social accounts for GLAMGLOW from 2016 to 2017.